DYNAMICS OF GROUP COMMUNICATION IN ARISAN'S ACTIVITIES

This study observed urban lifestyle phenomenon in Jakarta, namely arisan. Conducted the outskirt of which is Kelapa Gading. study, aimed to observe life style through arisan activities, attempted ideas that underlies motives individuals when participating group and consuming goods their daily life. The found identity was important It emerged as activities were dominated by consumption. Competition among members occurred a result. showed who had higher not. role leader interesting well. succesful persuade follow her orders for sake activity. power not realized other members. Strong bond friendship between made them entering system where one controlled others on what needs be controlled.